Thesis

 

Memes as Political Discourse

 


Overview

Memes and Politics

Memes are those 'units of culture and behavior' that are shared and remixed over time in a community. Breaking pluralistic ignorance , they give rise to an avenue for self-expression which provides ordinary Americans an entirely new way of articulating their beliefs. Thanks to their subversive nature, memes possess the power to influence the impressionable first-time voters in any way desired. Perhaps the time has come to interpret their relevance and existence in U.S. politics.

My Role

UX Designer, Researcher, Content Designer, Visual Designer

Mentors

Prof. Jarrett Fuller, Prof. Davey Whitcraft, Prof. Gaia Hwang, Prof. Maria Echeverria, Prof. John Chaich

Timeline

Jan 2019 - May 2020

 
 
The Journey

A body of work exploring multiple
sub-challenges around memes and their role in
U.S. politics


Tap on the thumbnails
to view each project →


Website - Thesis-01.jpg

ALL ART IS REPRODUCIBLE

DECONSTRUCTING MEMES

DECONSTRUCTING MEMES

THE MEME PODIUM

THE MEME PODIUM

THE MEME CHAIN

THE MEME CHAIN

FOUCAULT, MEMES AND INSTAGRAM

FOUCAULT, MEMES AND INSTAGRAM

MEMES - AN EVERYDAY THING

MEMES - AN EVERYDAY THING

A NETWORK OF KNOTS

A NETWORK OF KNOTS

DESIGNING AGAINST DISINFORMATION

DESIGNING AGAINST DISINFORMATION

AWARENESS AROUND POLITICAL DISCOURSE THROUGH MEMES

AWARENESS AROUND POLITICAL DISCOURSE THROUGH MEMES

 
 
MFA Thesis Presentation

Thesis in 8 minutes!

MFA Thesis presented on Zoom

 
 
 
References

A wealth of knowledge

This thesis would not have been possible without the below excellent references:

  • Memes to Movements - An Xiao Mina
  • The Death of the Author - Roland Barthes
  • What is an Author? - Michel Foucault
  • The Selfish Gene - Richard Dawkins
  • Memes in Digital Culture - Limor Shifman
  • The World Made Memes - Ryan Milner
  • Can Jokes Bring down Governments?: Memes, Design and Politics - Daniel van der Velden and Vinca Kruk
  • The Routledge Companion to Remix Studies - Eduardo Navas, et al
  • The Practice of Everyday Life - Michel de Certeau
  • The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future - Kevin Kelly
  • The Secret War between Downloading and Uploading: Tales of the Computer as Culture Machine - Peter Lunenfeld
  • Power / Knowledge - Michel Foucault